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Volkswagen, one of the world’s leading carmakers, has announced the launch of a new ‘artificial intelligence lab’ to create innovative digital prototypes for products and features using AI. The company is in talks with international technology firms across China, North America, and Europe to collaborate on possible projects.
Volkswagen AI lab to explore new possibilities
The Volkswagen AI lab will explore new possibilities in areas such as AI-optimised charging cycles, predictive maintenance services, and voice recognition. The lab will generate new product ideas and test them in an agile way, without being tied to any specific brand or software unit within the company.
A spokesperson for Volkswagen said that the lab will not be housed inside Cariad, the company’s software division, or any other brand, as the aim is to move faster than other processes within the company would allow. The spokesperson also said that “exploratory talks are already underway with international tech companies on initial projects”, but did not provide further details.
Volkswagen AI lab to work with brands and Cariad
The Volkswagen AI lab will work closely with the company’s brands and Cariad to transfer promising prototypes to them for further development and execution. The supervisory board of the lab will include representatives from Volkswagen, Audi, and Porsche, the company’s premium brands.
Cariad, which has faced years of delays and overhauls, is currently working on a restructuring plan that could involve cutting thousands of positions, according to reports. The software unit is trying to bring new software architectures onto the market, as Volkswagen aims to become a leader in electric and autonomous vehicles.
Volkswagen’s AI lab to collaborate with tech firms
The Volkswagen AI lab will seek to collaborate with international technology firms that have expertise and experience in artificial intelligence. The company is in talks with potential partners across China, North America, and Europe to work on initial projects, according to a press release. The company did not disclose the names of the tech firms but said that it intends to simplify cooperation in organizational and cultural terms.
By collaborating with tech firms, Volkswagen hopes to tap into the innovation potential and speed of the AI sector, which is constantly evolving and advancing. The company also wants to learn from the best practices and methods of the tech industry and apply them to its processes and products.
Volkswagen AI lab to enhance customer experience and sustainability
The Volkswagen AI lab will focus on creating digital products that enhance the customer experience and the sustainability of the company’s vehicles. The company aims to offer its customers genuine added value with artificial intelligence and to link external digital ecosystems with the vehicle.
Some of the examples of digital products that the AI lab will explore are high-performance speech recognition and services that connect users’ digital environments with the vehicle. These products will enable customers to interact with their vehicles more naturally and conveniently and to access their data and preferences seamlessly.
Another area that the Volkswagen AI lab will work on is extended vehicle functions, such as AI-optimized charging cycles for electric vehicles, predictive maintenance, and the networking of vehicles with infrastructure, such as customers’ own homes (“smart home”). These products will improve the efficiency and reliability of the vehicles, and reduce the environmental impact of driving.
Volkswagen AI lab to boost innovation and competitiveness
The Volkswagen AI lab is part of the company’s strategy to boost its innovation and competitiveness in the rapidly changing automotive industry. The company has invested heavily in digitalization, electrification, and sustainability, and has set ambitious targets for the future.
By launching the AI lab, the company hopes to leverage the power of artificial intelligence to create new value for its customers and stakeholders and to stay ahead of the competition.